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Best Fashion Bloggers to Follow on Instagram

January 3, 2022March 15, 2022 Uncategorized
Camille Charriere From British Vogue

Because let’s be honest, we all refer back to these fashion bloggers on Instagram when we want to to update our look, vibe, and life in general. These fashion bloggers inspire me on many levels and do so much more than solely posting pictures of their outfits.

What is a Blogger & Why are They Important?

A blogger to me is someone who has an opinion and something to say. A blogger is a fearless business woman with a platform of her own to share her highly valuable opinion. These women have broken barriers and flipped the hierarchy of fashion on it’s head.

These women are consulting with brands around the world to push for change and to hold them accountable for the benefit of the industry, planet, and consumer. Talk about fearless.

1. Camille Charriere

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A post shared by @camillecharriere

I’ve developed somewhat of an obsession with Camille in the past few months. I was first exposed to her while watching Alexa Chung’s French Fashion video on Youtube. Camille walked Alexa through her closet and spoke about French fashion and how to look tres chic without trying, you know, the French way.

Camille is no-doubt one of the most iconic fashion bloggers on Instagram.

Camille studied law and worked in finance in London. After quickly realizing she hated finance, she started her blog, Camille over the Rainbow, as a side hustle and a way to escape her not-so-glamorous finance job. She quickly became known for her opinion on bloggers and brand behavior. She’s a huge advocate for sustainability and investing in statement pieces, which is one of my main goals for 2022. Camille also has a op-ed style podcast with wonderful guests called Fashion No Filter.

Not to mention, her style is the epitome of effortlessly chic French fashion.

On a final note, if you’re looking for Great Gatsby meets modern style muse wedding inspiration, Camille just got married. The photos speak for themselves. Oh, and the multiple Vogue features on her wedding looks.

Camille - Best Blogger to follow in 2022 on Instagram

Give Camille a follow this year and start channeling your educated, witty, sustainable self.

2. Alexa Chung

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A post shared by Alexa Chung (@alexachung)

Opinionated model turned blogger & fashion consultant, Alexa Chung has the key to the city when it comes to the behind-the-scenes of the fashion industry, literally.

I found Alexa when I was trying to figure out how to start my handbag brand, Vogelle. She had YouTube videos on how to start a fashion brand as well as many interviews of fashion designers around Europe. I found her content fascinating and very educational.

Alexa has created a clear and unique niche for herself in the industry. From realizing early that her opinion mattered and that it was something she wanted to share with the world, she pivoted from her successful modeling career and became contributing editor at British Vogue. She quickly became a trendsetter for women around the world and a muse for some of the most coveted fashion houses.

Check out Alexa Chung’s clothing line and website HERE, and her Youtube Channel HERE.

Alexa Chung Interviewing Leandra Medine, the founder of Man Repeller for her YouTube series

3. Aimee Song

Have you ever heard of a blog called Song of Style? If you haven’t heard of it, you’ve seen it.

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A post shared by Aimee Song (@aimeesong)

Aimee Song was one of the early bloggers who were influencing before influencing was a thing. Actually, every woman on this list was a part of that movement. She was also one of the first fashion bloggers on Instagram that used her platform as a business extension of her blog.

Aimee effortlessly blends the carefree style of LA with Paris chic as she galivants around the world covering every major fashion week and collaborating with high profile brands worldwide.

Aimee-Song-FW-2018
Aimee-Song-FW-2018

So far, she has created a highly successful blog, Song of Style, published two books, created an amazing YouTube channel centered around fashion and lifestyle, and has an exclusive clothing collaboration with Revolve.

I love following Aimee because, like Alexa, she lets us in on what it’s like to run a fashion brand, travel the world, and manage teams. She’s just a cool girl, period. I love her relaxed vibe and she has earned everything she has accomplished so far. Still down to earth and obsessed with fashion to its core. You can tell everything she does it authentic and I love that about her.

5. Chiara Ferragni

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A post shared by Chiara Ferragni โœจ (@chiaraferragni)

An Italian icon. The OG blogger. Business mogul. Chiara Ferragni paved the way for most bloggers and has turned the value of her opinion into a multi-million dollar empire in Italy and beyond.

The author of the blog called The Blonde Salad, Chiara Ferragni started her blog in 2009 and quickly rose up to become one of the most influential bloggers in the world.

Ferragni launched her personal brand in 2013 which became extremely popular in Italy and abroad. Her signature “eye” logo is recognizable around the world. If you are ever in Milan, Italy, be sure to stop in Chiara’s flagship store near Porta Garibaldi!

Because Chiara Ferragni pursued her blog and created a large community of trusted readers, she opened countless doors for herself in the industry. Her blog and shoe collection even became a cast study at Harvard Law School!

Ferragni now sits on the board of directors at Tod’s. The CEO of Tod’s credits her “knowledge of the world of young people” as one of the main reasons she was selected for this role.

Chiara Eyewear

5. Leonie Hanne

The peak of elegant and luxurious style. German-born Leonie Hanne launched Ohh Couture in 2014, and the rest is history.

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A post shared by Leonie Hanne (@leoniehanne)

“Having a strong voice and personality in an industry where people often try to be uniform is your biggest weapon” – Leonie Hanne in L’Officiel Arabia 2019 (Emma Hodgson).

Leonie has a background in business, fashion textiles, and fashion consulting. She credits her strategic business mindset as the reason for her success. The growth of her blog and platform is no coincidence or stroke of luck. Leonie has three degrees and has worked extremely hard to be where she is today.

She is also one of the most followed fashion bloggers on Instagram. Whenever is need some style inspiration or travel escapism, I know that I can get that from her Instagram feed.

Leonie Hanne frequently talks about the importance of having an education, confidence, and an opinion as a woman. She has written op-eds about the challenges of having a career as a woman and she hopes to continue using her voice for causes that she believes in. Fashion, style, brains, beauty, and change… Hanne has it all!

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Laura

Founder of Vogelle

Curating travel guides, designing handbags, consulting for travel and design brands, navigating my late twenties, and exploring as much as possible.

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My name is Laura Vogel. I'm an avid traveler and founded my handbag brand, VOGELLE, while living in Milan, Italy. This blog is meant to encourage you to take your next adventure & see the world.

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Our collections are still available at vogelle.com Our collections are still available at vogelle.com, and we are accepting and fulfilling orders as normal during this time. ๐Ÿ“ฆ๏ธ๐Ÿ‘œ Exciting announcements on the way! โœˆ๏ธโ 
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#vogelle #madeinitaly โ 
Our collections are still available at vogelle.com Our collections are still available at vogelle.com, and we are accepting and fulfilling orders as normal during this time. ๐Ÿ“ฆ๏ธ๐Ÿ‘œ Exciting announcements on the way! โœˆ๏ธโ 
โ 
#vogelle #madeinitaly โ 
Our collections are still available at vogelle.com Our collections are still available at vogelle.com, and we are accepting and fulfilling orders as normal during this time. ๐Ÿ“ฆ๏ธ๐Ÿ‘œ Exciting announcements on the way! โœˆ๏ธโ 
โ 
#vogelle #madeinitaly โ 
Are you headed to a coastal town in Italy in 2025? Are you headed to a coastal town in Italy in 2025? Stay tuned for our Camogli travel guide. Coming soon!โœˆ๏ธ

#vogelle #camogli #italianriviera #riviera #camogliitaly #portofino #italiancoast #liguria #eurosummer #europeansummer #italysummer
We are devastated to see the destruction in Los An We are devastated to see the destruction in Los Angeles. As many of you know, we relocated from Denver to Santa Monica in 2023 and have fallen in love with this community. We will be making donations and will be volunteering in our local areas to help those who have lost everything.โ 
โ 
Our founder, @vogel_laura, is sharing many helpful donation links on her stories.
โ 
One of our California retail partners, @whiskeyleather, is collecting donations at all of their store locations in Santa Barbara and San Diego if you are able to drop off in those areas. Please check their stories to see if there are any specific items that are needed.โ 
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 Sending so much love to our LA community โค๏ธ
Cin cin ๐Ÿฅ‚๐Ÿ We made it to the weekend! ๐Ÿ˜‰โ 
โ 
Our Vogelle bags are made to accompany you on your nights out, weekend trips, errands, and more. Bring your essentials and go out in style. ๐Ÿ‘œ โ 
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#vogelle #handbags #italianleather #leatherbags #italy #capri #positano #italyvibe #italyaesthetic #madeinitaly #losangeles
We see 3 espressos on this table, don't you?๐Ÿ˜‰โ˜•๏ธ โ 
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๐Ÿ“ท @alexandraagimpelโ 
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Our Espresso shoulder bags are almost gone! Don't miss out on this popular classic ๐ŸคŽ Leather from Florence. Made in Italy.โ 
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#vogelle #shoulderbag #handbags #milan #florence #leatherbag #brownshoulderbag #alexandraagimpel #aesthetic #brownpurse #brownshoulderbags #espressopurse
Did you know that our green bags were originally i Did you know that our green bags were originally inspired by the green windows dotted throughout Italy? ๐ŸชŸ๐Ÿ‡ฎ๐Ÿ‡นโ 
โ 
After spending time in Tuscany, Rome, Positano, and Cinque Terre, we knew that we had to incorporate this rich green into our collections. Since 2021, this color has been one of our most popular shades! If you're headed to Italy in 2025, be sure to snag this one. ๐Ÿ˜‰โ 
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๐Ÿ”—Shop GREEN at the link in bio.โ 
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#vogelle #chainshoulderbags #camogli #portofino #liguria #madeinitaly #italianriviera #italiancoast #italy #femalefounder #greenbag #summerbags #shoulderbag
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